Molly Flat, a 'Word of Mouth Evangelist' with 1000heads, the leading global specialists in word of mouth marketing, will be one of the keynote speakers at Communicating the Museum in June. Molly helps organisations understand why word of mouth should be at the heart of every aspect of their advertising. She collaborates with consumers and researchers to produce insights into the psychology and behaviour behind word of mouth and social media and how these can be transformed into effective long-term brand strategies. Molly has overseen the creative direction of long-term and award-winning campaigns for clients such as the Victoria and Albert Museum, Nokia, Canon, 3 and STA travel.
www.communicatingthemuseum.com